Launching a startup is no easy task, but it can be an exhilarating and rewarding experience. Nevertheless, it takes several qualities as well as some valuable insight before any startup can hope to become successful. Nine times out of ten, up and coming entrepreneurs need to go for some venture capital to make their dream a […]
FirstCut.io interview’s Anthony Kennada Chief Marketing Officer at Gainsight. In this episode the former Box executive gives advice on driving excellence within B2B marketing organizations and also discusses how to approach managing your paid media spend from a CMO’s perspective. Enjoy!
In layman’s terms, Slack is a messaging app on steroids, helping companies streamline internal communications. In other words, Slack is a cloud-based app comprised of a multitude of tools and services that can be used over multiple devices and platforms. Users are able to engage in one-on-one communications with associates or create groups for better […]
Our CEO Jorge Soto interview’s Daniel Glickman, Chief Marketing Officer at Animatron and video marketing expert. Daniel explains what trends they are seeing across B2C and B2B industries! This interview was shot by #TeamFirstCut at HubSpot’s Inbound 2017 conference in Boston, MA.
Our CEO Jorge Soto interview’s Matt Wellschlager, VP of Marketing at NYC-based Ceros, who is making it easy for content marketers to create visually appealing content through their SaaS software! Check out the interview from the conference floor at HubSpot’s Inbound Conference in Boston, MA.
Our Jorge Soto interview’s Russell Artzt, Co-Founder at CA Technologies now Chairman at RingLead, to gather software industry Insights. Russell in particular speaks to “How to Launch a Successful Product”.
Michele Aymold is Director of Marketing at G2Crowd, often referred to as the “Yelp for B2B Software”. Michele explains the power of using customer testimonials within your SaaS marketing efforts.