Exclusive FULL interview with Slack’s Sales Guru Dannie Herzberg

In layman’s terms, Slack is a messaging app on steroids, helping companies streamline internal communications. In other words, Slack is a cloud-based app comprised of a multitude of tools and services that can be used over multiple devices and platforms. Users are able to engage in one-on-one communications with associates or create groups for better […]

5 Ways Salespeople Can Use Customer Testimonials in Their Sales Process

Everybody loves to have some form of social proof prior to making a purchase. Social proof, or sometimes known as informational social influence, is available in various forms. From a psychological point of view, they are a way through which people assume others’ actions as a reflection of correct behavior. This phenomenon becomes particularly prominent in ambiguous […]

How B2B Brands Can Drive More Leads with Video Campaigns

When talking about video content and video campaigns, we almost immediately associate them with B2C businesses. Statistics show that over 500 million people are watching videos on Facebook every single day. By 2021, it is predicted that over 17,000 hours of video content will be viewed every second all across the internet, making up for […]

3 Reasons B2B Video Marketing Will Dominate 2018

Video marketing has been a big thing for a while now. Over the past several years, internet videos have seen a steady increase, becoming one of the predominant methods of relaying information, increasing brand awareness and visibility, promoting products or businesses, driving leads, and generating profit. Many B2B businesses have already integrated videos into their […]

Why LinkedIn Video Is a Competitive Advantage for Marketers in 2018

For a while now, videos have been making their way through the many other forms of digital communication, managing to become one of the most common types of consumer content on the internet. In fact, it is predicted that by 2021, over 80% of all content on the internet will be in video form. Videos […]

#FoundersCorner – Ep01- “What is the role of emotions at work?”

Jorge Soto and Gabe Moncayo discuss the role emotion within the business world and how to find a balance. This is episode 01 of many.

Why make marketing videos using 🎬 FirstCut.io?

Steve Mayernick, Head Of Marketing at Guru (getguru.com) explains his experience using FirstCut.io to make their customer story videos!

WOW SaaStr 2018 was EPIC

SaaStr 2018 was completely insanely great for the SaaS community and very fun. Great #SaaStrAnnual2018 after party 🔥🎉 by @GrowthTactics #SaaS #TeamFirstCut cc @AndiVanetta @VanettaPartners 🎥 pic.twitter.com/zjYvN0YzPR — FirstCut 🎬 (@TeamFirstCut) February 7, 2018 We hit up the Growth Marketing Conference’s SaaStr 2018 party at San Francisco’s Infusion Lounge. The cell phone services sucked but […]